“PermaWar,” the first music video from Ministry’s upcoming studio album From Beer To Eternity, is making its premiere today on Loudwire and Noisecreep simultaneously. The digital single is currently available exclusively in the iTunes store.
The “PermaWar” video is a amalgamation of provocative news images culled from World War Two, Viet Nam, Afghanistan and Iraq, and a bad acid trip. Ministry frontman Al Jourgensen is featured in the video portraying three different personalities, representing three different points of view on America’s repetition and persistence of war: the corrupt political leader, the predatory business man, and possibly most dangerous of all, the passive observer.
The video was shot in July at Jourgensen’s 13th Planet compound in El Paso, TX, produced by Angelina Lukacin-Jourgensen and directed by filmmaker/animator Zach Passero whose credits include Ministry’s “Lieslieslies,” “GhoulDiggers,” and “99 Percenters,” RevCo’s “Fire Engine,” and the feature film “Wicked Lake.”
Ministry’s From Beer To Eternity is set for a September 10 release (AFM/13th Planet Records), and features the final studio recordings by long-time Ministry collaborator guitarist Mike Scaccia who died in December from a heart attack suffered three days after rough tracks for the album had been completed.